Value chain analysis

uploads/tt_bmp_cab_124a.jpg — *Fig. 1.2.4/1*

The value chain illustrates the importance of recognizing the difference between primary activities and support activities. The primary activities of an enterprise:

uploads/tt_bmp_cab_124b.jpg — *Fig. 1.2.4/2: Primary Activities*

inbound logistics,
operations and production,
outbound logistics,
marketing and sales,
services (maintenance).

Support activities:

managing human resources,
administration,
infrastructure,
technology,
procurement.

uploads/tt_bmp_cab_124c.jpg — *Fig. 1.2.4/3: Support Activities*

BPM projects should target primary activities, but support processes can also be good candidates for BPM. If a support process has a business case and an ROI in alignment with corporate objectives, it is a valid candidate for a BPM project.